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UN Women Goodwill Ambassador Emma Watson attends the HeForShe campaign launch.
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A site threatening to post nude pictures of Emma Watson after her UN speech on feminism, has turned out to be a hoax.
In an unusual twist, the site was set up by a social media
marketing group who claim they were hired by celebrity publicists to try
to bring down 4Chan, the site responsible for publishing stolen nude
photos of celebrities.
In a letter addressed to Barack Obama, the website Emmayouarenext.com says:
"We have been hired by celebrity publicists to bring this disgusting issue to attention.
"The recent 4chan celebrity nude leaks in past 2 months have been an
invasion of privacy and is also clear indication that the internet NEEDS
to be censored.
"Every Facebook like, share & Twitter mention will count
as a social signature - and will be step closer to shutting down
www.4chan.org."
Since being set up at the start of the week, the site claims
to have had more than 48 million visitors, seven million Facebook shares
and three million Twitter mentions worldwide.
The site launched in the wake of Watson's powerful speech for
the "HeForShe" campaign, in which she urged men and women to unite for
gender equality.
"Men don't have the benefits of equality, either," she said.
The speech irked trolls and it was initially believed that EmmaYouAreNext.com was set up by hackers seeking retribution.
Along with the countdown and an image of the actor, the site
features the unnerving message: "Brought to you by 4chan. NEVER FORGET,
THE BIGGEST TO COME THUS FAR."
The hackers also attempted to get #RIPEmmaWatson to trend on
Twitter by posting fake headlines from news sites saying she had died.
Earlier this month Watson, 24, defended her celebrity friends, whose pictures were hacked and uploaded to 4Chan.
"Even worse than seeing women's privacy violated on social
media is reading the accompanying comments that show such a lack of
empathy," she wrote on Twitter.
More than 100 celebrities have been affected by the scandal
after anonymous hackers stole explicit images from Apple's iCloud
service.
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